Acision Personalised Messaging

The unrivalled popularity of mobile messaging still has not hit its ceiling. After more than fifteen record breaking years, most operators express that it is getting tougher to meet revenue growth targets. To ensure continued messaging revenue growth, Acision introduces a wide range of service enhancements that have the potential to increase messaging revenues by up to 15%.

This enormous growth potential has its roots in addressing the unique needs of different subscriber segments, making messaging an even more personal and valued medium. Acision’s Personalised Messaging solution enables services such as parental control, (online) message archiving, message delivery control (copy/forward/reply) and enhanced client integration for desktops and mobile devices.

Early 2007, Acision was the first to market deploying a range of personalised services at Maxis (Malaysia) and Sun Cellular (Philippines). Currently Acision has expanded the footprint of its market leading solution across a wide range of Tier 1 and Tier 2 operators across 5 regions, accessible to over 350 million subscribers. From this experience, Acision estimates that personalisation services for messaging can increase revenue by up to 15%. Acision invites mobile operators to jointly assess the value of this opportunity and drive the future of messaging, today.

Acision’s Personalised Messaging solution is an integral part of Acision’s Open Data Services Architecture.

Key Benefits

  • Market leading solution, with over 15 deployment across 5 regions worldwide
  • Ensures quick time-to-market of new revenue generating services
  • Provides a highly personal experience that improves customer loyalty
  • Integrates seamlessly with a wide range of desktop and mobile clients
  • Enhances messaging services in the most efficient fashion thereby minimizing cost
  • Offers a transparent experience (and solution) across all messaging bearers