Acision Multimedia Messaging

Acision’s Multimedia solution offers operator’s the flexibility to build a portfolio of services that utilises the multimedia channel and evolves multimedia messaging beyond picture messaging.

MMS traffic and revenues are growing at over 20% year on year driven by  the widespread availability of (cheaper) camera and MMS enabled handsets as well as the take-up of 3G services. MMS revenues and traffic volumes can be further stimulated and increased by harnessing the multimedia channel to its maximum capabilities - connecting users, brands, applications and on-line services. Leveraging the pervasiveness of the internet, social networking and online communities, will drive demand for image, video and audio sharing which operators can deliver via their MMS channel to any user with a mobile device. Operators are also in a unique position to enhance the multimedia messaging experience through personalization, location and protection services.
 
MMS provides the ideal channel for delivering engaging user content; it is perfect for advertisers, campaigners, alert services (news, sports) as well as holiday season messages (e.g. New Years, Chinese new year, Diwali, and Ramadan). Acision, in conjunction with an ecosystem of associated partners, delivers revenue driving applications and works with operators tailoring MMS marketing workshops to maximise the impact of MMS.

Acision enables operators to exploit and maximise their multimedia messaging potential by delivering an end-to-end multimedia solution that can be tailored to suit operator needs. Acision’s rapidly growing market share means Acision is continually innovating the multimedia channel, delivering an active solution roadmap and product that enable message control and message enrichment, as well as providing centralized control and management capabilities.